Social Marketing: Wallflower or Bullhorn?

March 25th, 2011 Sean Rieger Comments off
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Social Media is a conversation.  It’s like the world’s largest networking convention with millions of people talking in real-time. You desperately want to be a part of it, so how do you go about it? It’s actually fairly simple. Follow a normal conversation model. Huh? Yes, the very same model you use to talk with people around you, every day.

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CSS3 is not ready for prime time: Part 2

March 14th, 2010 Sean Rieger Comments off
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During part one of this series, I gave you a solid background on my Web development philosophy, Web standards and thoughts on customer service. In short: “The Why”.  In today’s post  I will be addressing “The How” in which I will take you through some examples of how some new CSS3 features that are being sold as, “You can do them now!” are not quite ready for prime time just yet.

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CSS3 is Not Ready for Prime Time: Part 1

January 25th, 2010 Sean Rieger 1 comment
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I have a lot to say on this topic, and in order to fully explain my thoughts I am going to split this article into two parts. Part one will give you a solid background as to my thoughts on Web development, Web standards, and customer service. In short: “The Why”.  In part two, I will be addressing “The How” in which I will take you through a few examples of how some of the CSS3 features being sold as “You can do them now!” are not actually ready for prime time just yet. Read more…

Dear Magic 8-Ball, How’s My Brand?

October 15th, 2009 Sean Rieger Comments off
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Yes… No… Outlook unclear? Surely you all remember the hours of fun playing with that mystical icon of the 80’s known as The Magic 8-Ball, right? (Most of the crowd nods in obligatory fashion as one 20-something desperately tries to recall if that was on Xbox 360 or Playstation 2.)  For those of you who don’t recall, (Sean desperately tries not to glare at said 20-something.) it was that little plastic 8-ball with fluid and a die inside that would answer questions when jostled. I know I loved mine. It helped me figure out the great mysteries of the universe like “Does Sally-Joe Sweet like me?” or “Will I someday be able to eat all the macaroni and cheese that I want?”. You know, the really important stuff. Read more…

Google to site owners: You’re now a Wiki.

October 5th, 2009 Sean Rieger 3 comments
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Over the past few weeks, you have probably heard the buzz about the latest technology from Google called Google Wave. Most likely, you have heard something to the effect that it’s going to change the way we all communicate over the Web. In fact, you may have heard hype-induced buzzwords like “e-mail killer” and “game changer” etc… Is it? Well, quite possibly. I have to say, from what I have seen, it’s going to be a very influential technology, and it certainly is something I will be covering here very soon, but not today. At least not that Google technology. Read more…

So where is all of this social media stuff going?

September 25th, 2009 Sean Rieger 4 comments
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(A slow heartbeat sound fades in growing faster and louder by the second) MySpace… Twitter… Facebook… YouTube, Flickr, Digg, Linked In, Delicious, Stumble Upon, Bebo, Strands, Furl, Mixx, Diigo, Reddit, Buzzster, Xerpi, Taggly… aaaarrrrrggg!!! STOP THE MADNESS!!! How can one possibly stay ahead of the game without knowing where the game is headed? That’s what keeps most e-marketing folks up at night. Now, I’m not going to sit here and try to play prophet by predicting the future of my industry, but I would like to propose an idea that has been bouncing around in my noggin as of late.
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Who left this soap-box here?

September 17th, 2009 Sean Rieger 4 comments
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So here we go!  I’ve spent the last 13 years of my life being a student of the Web.  I’ve been focused on E-marketing, branding, development, standards, design and of course social media. As of late, I’ve been a little underwhelmed by the sheer volume of supposed “experts” in my field.  The very concept of an “expert” in a field that continually evolves and turns on it’s ear, well…  bothers me.  The very word brings to mind a visual of some stodgy old professor type who has seen it all and who just might be willing to share their oracle-like knowledge for the right price.  (the audience quietly grumbles and boo’s) Read more…